Read This Piece Before Marketing With Facebook

Millions of people out there have a Facebook account. Chances are good that you are someone that is on there too. If you are a business owner, Facebook can expand your customer base. Keep reading for Facebook marketing tips.

Contests are a good way to attract people’s attention. Try throwing a prize giveaway on your Facebook business page. Offer prizes or special deals to those who like your page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.

Be sure that anything that you post online has a link to your Facebook page on it. If your site has a blog, include a summary and post links via Facebook. You can even program a connection between your Facebook and Twitter accounts so that each time you tweet, it automatically appears on Facebook.

Have you looked into using custom tabs on your Facebook page? These tabs allow you to organize the information on your Facebook page for your visitors in a way that improves your business. When you run a contest, put it on its own tab, for instance.

In order to make the most of your marketing efforts, build a fan base that is solid. That means you really shouldn’t put too much investment into marketing products or promotions there until you have at least 5,000 fans. Large numbers of fans will cause the rate of conversation to skyrocket.

Remember the audience you already have. There are people that just want likes and then they forget about existing fans. Respect and reward your audience as much as you can. These customers can champion your brand if you engage them effectively.

Know when you ought to make posts about the business outside of a personal Facebook page. If you post on someone else’s page, it can lead to attention. Be sure it is positive attention, though. Only post to another page when it is valuable content. Don’t spam other pages.

Setting off some of your content and making it inaccessible to the public is a good strategy for building your number of followers. Having hidden content will make it so those who are interested will have to become a fan. Try to hide just a small portion of the content on your page so you don’t have trouble with SEO later on.

If you’re using Facebook when trying to market a business, it can be tough to get started. You can start by placing Facebook buttons on your website. This will make it easier for your customers to find your Facebook page and connect with you in less intrusive ways than other types of marketing. If someone likes your company on Facebook then they’ll be updated every time you make a post to your profile.

Valuable Information

Make your Facebook content “shareable” for others. If you have valuable information on your page, you will probably have people in your audience that want to tell others about it. Sharing and interacting with others is the center of Facebook. When you take the time to provide valuable information, the readers will then take the time to pass it on to even more people who could quickly become your new customers.

Seek out opportunities to show your expertise. Facebook is great for demonstrating your ability to be a niche leader. Look for any chances to comment or answer questions about topics you are familiar with. This will introduce your brand to many new people along the way, meaning more potential fans!

After reading this advice, you should better understand the basics of marketing via Facebook. By following the advice from this article, you are sure to have a successful marketing campaign. Begin right away, and you are sure to be impressed.

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