Swedish Cloud Startup Jumpstarter.io Wants to Help Developers Bring Projects Online in a Snap

jumpstarterPlatform-as-a-service provider Jumpstarter.io launched in general availability this week on a mission to make it as easy as possible for developers and web agencies to launch a website or project by spinning up a pre-configured server in less than a second.

Based in Stockholm, Sweden, Jumpstarter.io says its background in consulting and providing hosting for web agencies starting in 2008 helped it understand the needs of its current target customers.

“We figured that our hosting solution was good at the time but it wasn’t scalable. We also had talked to a lot of web agencies about their problems, and since we were also a web agency, we knew quite a lot about their daily lives,” Daniel Marklund, Jumpstarter.io founder and chief product officer says. “We started out with what later came to be Jumpstarter back then, and we slowly moved away from the consulting to working full-time with Jumpstarter in the beginning of 2012.”

According to Marklund, he and his team started Jumpstarter with a “pretty good idea of what the future of cloud hosting would look like.”

“People think the cloud is scalable and it’s easy to use, but what the cloud industry has basically done is moved the regular old servers and the way to work with them into virtual environments,” he says. “It makes it easier to start the server on-demand but you still need to configure it yourself and spend a little time and money worrying about security issues and things like that.”

Marklund says Jumpstarter exists “between GoDaddy and Amazon” in that it provides the “benefit of the cloud that Amazon can provide, but with the ease of use that the shared hosting providers offer.”

“The majority of people don’t want to spend time to configure administration we can help them with that and we do that automatically,” he says.

Another aspect of automation central to Jumpstarter’s service is what it calls Peak Protection. Peak Protection brings scalability to Jumpstarter by ensuring that a website or project stays online through a surge in traffic without requiring directions or configuration by the user.

Marklund describes its file system as another unique feature of its platform since it “can be accessed by your project from any hosting server in our cluster.”

Another aspect of Jumpstarter that Marklund emphasizes is the ability to clone “environments in the same amount of time it takes to set them up.”

“You can go to a tutorial page or when you see a code library you want to try out there’s usually a file that you have to download but our goal is to have Jumpstarter buttons instead,” he says. “Github is a great example. It’s been tremendous for the community but it’s more like a library. You store your code there, people can go and read about your code and also make copies of it. We see ourselves as more of a theatre where the code actually comes to life. We hope we can go so far as making every GitHub project available on Jumpstarter, where you can click a button and then you will get set-up with the database and configuration needed to actually see how it looks when it’s running.”

With 8 employees Marklund says Jumpstarter has “been quite heavily invested in engineering and product development up to this point,” after receiving $1.7 million in funding last year.

Jumpstarter-team

The team behind Jumpstarter.io (Co-founder Daniel Marklund is bottom left)

Jumpstarter currently has 3,000 around clients using its platform to host blogs, company websites, and application. Marklund expects to sign-up more clients this week during its initial public launch.

“The big mission of the company is to help every developer,” he says. “We are focused on PHP and WordPress to start with but we are adding more languages further down the road.”

For now, Jumpstarter is focused on marketing in Europe, but it plans to move into the US soon. Marklund says the company is planning to raise funds later this year, and is “looking forward to having an investor from the States in that round in order to, in a year from now, go for the American market with more directed marketing and sales efforts.”

Seeking Knowledge About Facebook Marketing? You Need To Read This Article!

There are many ways your business can use Facebook to connect with its fans. Because people love to communicate with each other, social media sites get more and more popular. Take full advantage of this by using Facebook to market your online business and showcase what it offers.

Facilitate regular interaction with your followers so you understand their needs and interests. If they post items on your page, keep them in mind. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. This makes it important that you give back to your fans and don’t ignore them because they helped you achieve success.

Always use a professional tone when posting on your business’s Facebook page. Although there is a relaxed tone on social media, you should always present yourself and your business professionally. If you stay professional at all times then people are going to respect you and your business a lot more.

A simple way to start a conversation with your Facebook fans is to respond to the feedback they leave on your page. You need to monitor your wall, and any direct messages you receive. It is important to reply to everyone, even more so if it is a complaint or a question.

Consider organizing a giveaway as a means of generating interest. You can boost your costumers and fans by offering something that they’d love to get. Be sure that you announce winners on Facebook. Repeat this process whenever you need to gain more subscribers.

Does your page stand out from the competition? You can make a colorful or photo-heavy page. Users on Facebook are attracted to these pages over plain ones.

Don’t let your Facebook page become overrun with spam. Sites that are riddled with spam can end up turning potential customers off. Any page administrator can input keywords in this particular tool which are then automatically filtered out.

Facebook Pages

Be aware of when it is appropriate to post on other Facebook pages. You can get some attention by posting on other pages. However, it needs to be the type of attention you need. Post to other Facebook pages when you have something worthwhile to say. Avoid spamming at all times.

Give away free items on your Facebook page. Provide a freebie to those who sign up for a mailing list or even just to click “Like”. It won’t cost you a lot to do and you’ll be in touch with a lot more people which can make you money in the long run.

Use care in selecting your updates. If your contents are not valuable, your subscribers may lose interest quickly in all your updates. Keep your updates helpful, educational, or entertaining. Look into using Facebook Insights to discover what posts are really the most popular with your audience.

Any company which only deals with a customer once in a while, such as a car dealer or a real estate agent, does NOT need a Facebook business page. No one will bother following your daily posts if they don’t buy from you frequently. Use Facebook advertisements as an alternative in such cases.

Your posts need to be interesting and useful. Stated otherwise, all followers ought to gain something from your postings, even if it is just a helpful hint or a bit of advice. Don’t be too much of a salesman, however, or people will get tired of your updates.

Are you ready for the new customers marketing on Facebook can bring you? Millions are using Facebook, so you need to use it to market to them. This article has shown you how, so get it done.

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Read This Piece Before Marketing With Facebook

Millions of people out there have a Facebook account. Chances are good that you are someone that is on there too. If you are a business owner, Facebook can expand your customer base. Keep reading for Facebook marketing tips.

Contests are a good way to attract people’s attention. Try throwing a prize giveaway on your Facebook business page. Offer prizes or special deals to those who like your page. It is important that you always follow through on any prizes you claim to give; otherwise, people will view you as dishonest.

Be sure that anything that you post online has a link to your Facebook page on it. If your site has a blog, include a summary and post links via Facebook. You can even program a connection between your Facebook and Twitter accounts so that each time you tweet, it automatically appears on Facebook.

Have you looked into using custom tabs on your Facebook page? These tabs allow you to organize the information on your Facebook page for your visitors in a way that improves your business. When you run a contest, put it on its own tab, for instance.

In order to make the most of your marketing efforts, build a fan base that is solid. That means you really shouldn’t put too much investment into marketing products or promotions there until you have at least 5,000 fans. Large numbers of fans will cause the rate of conversation to skyrocket.

Remember the audience you already have. There are people that just want likes and then they forget about existing fans. Respect and reward your audience as much as you can. These customers can champion your brand if you engage them effectively.

Know when you ought to make posts about the business outside of a personal Facebook page. If you post on someone else’s page, it can lead to attention. Be sure it is positive attention, though. Only post to another page when it is valuable content. Don’t spam other pages.

Setting off some of your content and making it inaccessible to the public is a good strategy for building your number of followers. Having hidden content will make it so those who are interested will have to become a fan. Try to hide just a small portion of the content on your page so you don’t have trouble with SEO later on.

If you’re using Facebook when trying to market a business, it can be tough to get started. You can start by placing Facebook buttons on your website. This will make it easier for your customers to find your Facebook page and connect with you in less intrusive ways than other types of marketing. If someone likes your company on Facebook then they’ll be updated every time you make a post to your profile.

Valuable Information

Make your Facebook content “shareable” for others. If you have valuable information on your page, you will probably have people in your audience that want to tell others about it. Sharing and interacting with others is the center of Facebook. When you take the time to provide valuable information, the readers will then take the time to pass it on to even more people who could quickly become your new customers.

Seek out opportunities to show your expertise. Facebook is great for demonstrating your ability to be a niche leader. Look for any chances to comment or answer questions about topics you are familiar with. This will introduce your brand to many new people along the way, meaning more potential fans!

After reading this advice, you should better understand the basics of marketing via Facebook. By following the advice from this article, you are sure to have a successful marketing campaign. Begin right away, and you are sure to be impressed.

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All You Need To Know About Facebook Marketing

Millions of people use Facebook every day. You may even be one of them. Harnessing the power of Facebook can help you reach a huge pool of potential customers for your business. This article will teach you what you have to do.

One important thing you have to do is to develop a Facebook fan base that’s solid. Having an excess of 5,000 fans is best. Your conversion rate will climb quickly after you have gained several thousand fans.

Be judicious about your updates. If your contents are not valuable, your subscribers may lose interest quickly in all your updates. Your content should entertain, educate or offer some help. Look at Facebook Insights to get a good idea of the type of updates that are very successful and give your audience similar content.

If you receive a “like” from someone, give them a special offer. You can glean a lot of attention through Facebook likes. Try to give a way free items if they are going to ‘like’ your Facebook page. It could be a sweepstakes or something that every person gets. If you offer something they desire, they will not think twice before clicking that button quickly.

A good way to convert visitors to your page into followers is to hide content from non-fans. You will get more fans this way because they will want to see the hidden information. Leave a good portion of your content visible for both SEO and enticement.

If you are going to use Facebook in your marketing strategy, be aware getting started may be tricky. One easy way to begin is by adding a Facebook link to your website. This is a non-intrusive form of marketing that allows people to connect to your business. Once they press the “like” button on Facebook for your business, the updates you provide will be seen by them.

Look for opportunities to become a leader. Facebook can do a lot for building your leadership in a niche. Use your knowledge to comment on related posts and offer answers or advice with your expertise. This can expose your brand to a lot of new people, potentially increasing your fan base.

Make your Facebook page design similar to that of your website. For instance, use the same colors in both places. People can easily connect your brand to your page this way. When the two are unalike, people will be confused.

Make sure your profile is updated. Whenever there are changes in business information, change it on Facebook. Your customers will appreciate that you keep them updated with this information. You might want to change your page just so customers have something new and fresh to look at and to see all the things you have happening.

Allow your customers to rate the quality of your product. People that are interested in your business will also be interested to hear what others have to say. The reviews of past or current customers can help others make purchasing decisions.

You have to realize that the number of subscribers is not necessarily a good indicator of how successful your campaign is at the time. Your focus should be on users who will actually use what you have to offer. Measure the success of the campaign you are running by looking at the conversion rates.

Facebook Marketing

Given your new understanding of the information above, you should be ready to launch a Facebook campaign of your own. Make use of this excellent information, and you will realize that Facebook marketing is an incredible method of attracting more customers. Begin utilizing Facebook marketing today, and you will love the results.

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Online Marketing Explained: Read These Tips Now!

An effective website can help you build a strong customer base and increase your sales. If you do not take advantage of online technology, you will experience difficulty creating and maintaining strong relationships with your suppliers and customers. This article will help you learn useful online marketing techniques.

A website which is flash might look pleasing to the eye, but often times it can be a distraction. You will have around five seconds to bring their attention to your website. If you can’t cement their interest in that period, they will more than likely move on.

When considering advertising your site, evaluate the different ways you can go about that. For example, you may find that some of the best ways to go about marketing your site won’t cost you a single penny. But unless you’re first taking the time to really think about it, you may end up paying money for nothing. You can attract people to your site in many ways. Creativity helps when you are trying to set yourself apart from the rest.

Marketing is all about finding a need and filling that need. Launch your enterprise with a clear vision of what issues you are capable of solving. If you can assist users with their issues they will end up making a purchase from you and referring you to friends.

Subscribers are needed in order to generate more revenue. Use a split test to determine which of two methods might be most effective at expanding your business. Provide one group with one version of your web page and submit a different version to a second group. You can determine which ad is more effective based on subscription rates.

The internet can often be frustrating and it’s important you don’t throw in the towel every time website marketing tries to put up a fight. You may be closer than you think to becoming a successful internet marketer when you make the choice to give up. Make sure that all your priorities are set before you are going to launch a website that sells your products. This may take a lot of hard work. However, it will ultimately be worth it down the road.

Email Address

Having a squeeze page is a good way to grow a contact list. This encourages your site visitors to offer up their email address. You can offer a free item if they give you their email address. This is a win-win. They get a nice discount and you can increase the power of your list overall.

Be aware of all of your competition. Look at your competitors’ sites to get a better idea of how they are marketing their products or services. Also, you can gauge the amount of visitors they get, which lets you evaluate how well their site is performing.

On your site, have a banner with your mission statement or slogan. Using a banner will impart a professional look to your website and provide useful information about your product or service. This is a particularly useful way to highlight anything you’re offering.

Now that you’ve learned a little bit more on online marketing and how to approach it, figure out how to use that in your own advertising campaign. With the right amount of dedication, you will improve customer relations, increase sales and become well-known in the Internet business world.

eFolder Named a Coolest Cloud Vendor by CRN

eFolder, a leading supplier of cloud data protection and file sync solutions for the IT channel, today announced that it has been named one of the top 100 Coolest Cloud Vendors of 2014 by CRN. The annual list recognizes the most innovative cloud vendors and solutions tailored to address the channel industry’s unique needs. eFolder is recognized for its acquisition of cloud file sync technology provider Anchor and the integration of its petabyte-scale storage cloud with leading technology vendors.

Each year, CRN honors the 100 Coolest Cloud Vendors in an effort to help solution providers navigate the growing cloud marketplace and identify the best solutions to support the IT channel. Winners are named across five major cloud categories including platforms and tools, infrastructure, storage, security and software, based on data and information gathered from both solution provider nominations and the CRN editorial team. eFolder was also included in the 20 Coolest Cloud Storage Vendors of the 2014 Cloud 100.

“The adoption of cloud computing solutions is showing no signs of slowing down as solution providers look to provide their clients with the scalability, flexibility and cost benefits necessary to compete in today’s business environment,” said Robert Faletra, CEO, The Channel Company. “Each vendor on this list was carefully selected based on its ability to help organizations capitalize on those opportunities.”

eFolder’s strategy involves combining eFolder’s petabyte-scale storage and DR cloud with eFolder software as well as with leading third-party software tools, such as Dell AppAssure and StorageCraft ShadowProtect, to deliver integrated and comprehensive backup, business continuity, and disaster recovery solutions. In September 2013, eFolder acquired Anchor, the only comprehensive file synchronization platform built exclusively for managed service providers (MSPs), value-added resellers (VARs), and IT service providers. According to Kevin Hoffman, CEO of eFolder, the company has reached more than 1,800 transacting partners.

“eFolder is honored to be recognized as a Coolest Cloud Vendor by CRN,” says Ted Hulsy, VP of Marketing. “During this period of tremendous company growth, this award further validates our ability to anticipate the demands of the IT channel and equip partners with a powerful solution suite to meet their clients’ needs.”

Coverage of the 100 Coolest Cloud Vendors will be featured in the February issue of CRN, and online athttp://www.CRN.com.

About eFolder

eFolder is a leading supplier of cloud data protection, business continuity, and cloud file sync solutions for MSPs, solution providers, and VARs. Delivered as wholesale services to the channel, eFolder enables its partners to provide branded data protection and file sync services and to generate highly profitable, recurring revenue. eFolder services complement many of the managed service offerings already deployed by partners and integrate with common PSA systems, making adoption of eFolder services fast and easy. eFolder also empowers cost-effective partner and end-user private clouds, allowing partners to meet the needs of any client, regardless of size or readiness to engage in public cloud services. eFolder is a privately held company and is headquarted in Atlanta, GA. For more information, please visit: http://www.efolder.net and follow us on Twitter: @eFolder

About Anchor

Anchor, a wholly owned subsidiary of eFolder, is the only comprehensive file synchronization platform built exclusively for MSPs, VARs, and IT service providers. Anchor is available on Windows, OSX, iOS, Android, and on the web, and can be delivered through public or private cloud models. For more information, please call 415-541-9002 or visit http://www.anchorworks.com

About The Channel Company

The Channel Company is the channel community’s trusted authority for growth and innovation, with established brands including CRN, XChange Events, IPED, and SharedVue. For more than three decades, we have leveraged our proven and leading edge platforms to deliver prescriptive sales and marketing solutions for the technology channel. The Channel Company provides Communication, Recruitment, Engagement, Enablement, Demand Generation and Intelligence services to drive technology partnerships. Learn more athttp://www.thechannelcompany.com.

Good Solid Advice About Facebook Marketing That Anyone Can Use

There are no concrete rules to guarantee Facebook marketing success. No matter your business, you have a target market that wants and likes different things from every other target market. In order to use Facebook successfully, you need to learn all you can about it. This article will help to educate you on the subject.

Talk with fans regularly to see what they want. Pay attention when folks make postings on your page. Lots of successful entrepreneurs have gleaned great marketing ideas right from members of the public. Your fans are your customers, so always listen to them.

Try developing a group rather than a page. Creating a group on Facebook will make other people more likely to start a community with each other where they can interact. You can have both a group and a page, the page for updates and the group for interactivity.

Target advertisements directly to your customers by using the “custom audiences” tool. This will lower your marketing costs and increase the company profits in the long run.

Treat your old customers well. New customers and clients are wonderful, but it is important to keep the people who are loyal to you. Respect and reward your audience as much as you can. Doing so creates brand evangelists that will spread the word to others.

You can offer prizes for Facebook “likes”. These “likes” can bring new attention to the Facebook page. You can give away coupons for your product or maybe free samples. You can offer a discount on your products or even give a free item. If you give people something that they find useful, then they’ll have no problem becoming a follower of your page.

You want to increase sales through your Facebook marketing efforts. You should set monthly goals to reach in sales. Although achieving many page likes is good, if you cannot get these likes to translate into sales, this does not matter. Your strategy may need adjusted if you do not see the results you hoped for.

There are many other avenues to market your product on the web. Although many people use Facebook, make sure that your target audience uses the site as well. Try researching your target market to learn about the social networks they are using the most before starting your campaign.

Create a group page for your business. That can be a meeting place where you are able to answer questions and where you and customers can interact. You may inform you audience about deals and give them other relevant information. This can be a great way for you to know your customers.

Get fans involved in brand or company decisions. People like to feel that their opinions are important and valued. Involving your community in basic decisions is a great way to get the job done. A good idea is that asking them what they like to read on your blog.

Try to put some personality in your brand. If you post the same old stuff as everyone else, your brand is not going to be viewed with excitement. Show some personality, but try to make sure you are always professional.

It is important to get started right away to use the solid tips and advice from the article above. Use this information to help you use Facebook and take your business to the next level. The quicker you begin planning, the quicker your business will yield more profits.

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Real Estate Advice: Home Sales In Any Market

Trying to discover the right way to approach the private real estate market when you are looking to sell a property can be difficult. Before you try to sell your property, be sure to implement the easy seller-oriented real estate strategies inside this article. Just a few moments invested can go far for you.

Minor kitchen updates can do much to increase your home’s attractiveness and value. You might want to switch out one appliance to update the look and provide a focal point. Islands and hanging storage areas are wonderful and popular upgrades you can do to your kitchen. Instead of getting new kitchen cabinets, paint the ones you already have.

Prior to listing your home, make sure your air conditioner and heater work by having them both serviced. Because these units can be very pricy, they are one of the first things that most buyers will ask about.

An inviting home is more welcoming to anyone that is looking to buy. Doing this will make your home much more appealing to the people who choose to come check it out.

Washing your windows on both the inside and the outside can make your home look, and feel, bright, airy, and refreshing. Sparkling clean windows allow more light inside, and they make a house appear newer. Buyers will definitely notice the results, without knowing how much effort you put into cleaning the windows.

Sell your existing home before buying a new one if at all possible. Few things are as difficult as trying to make two house payments as you wait for your previous home to sell. Leave yourself plenty of time to find a really good buyer.

A general rule for reaching a quick sale is to research the most reasonable price of a comparable home nearby, and then set your home’s price about ten percent under that. Buyers will fall all over themselves trying to get a look at your property. This may even save you money in the long run if you are carrying two mortgages during the sale.

Pick your agents carefully when selling or purchasing a home when it comes to real estate. Find an agent who knows their job well and has a lot of experience. You want to find an agent that is highly trusted and comes with great credentials so your selling experience is as smooth as possible.

Buyers will be more attracted to a house free of clutter. The closets should not only contain a limited number of items, but they should be clean and organized. Clean out all kitchen cabinets, but you might want to include some gourmet items just to give your home a touch of class.

Don’t leave the curtains closed when a buyer is touring your home. People browsing the home will be able to see just how well natural light can illuminate the home. If you have blinds, raise them all of the way up. In addition to letting sunlight in open the windows, allow a gentle breeze to go throughout your home.

Now that you’ve spent a few minutes of your busy day reading about how you can properly sell your home in any market, the next step is to obviously put these tips to work for you via action. It’s not always going to be easy to sell a home, but using these tips will help to simplify the process.

SMU to Offer Graduate Degree in Data Center Systems Engineering

SMU will begin offering in fall 2014 a new master’s degree in datacenter systems engineering, the first in the United States to offer the technical depth and breadth of a multidisciplinary graduate degree in this rapidly evolving and essential field.

The program is open to full-time and part-time graduate students, and is available on the Dallas campus as well as through the Bobby B. Lyle School of Engineering’s well-established distance education program.  Enrollment is expected from current professionals in industry and government, as well as undergraduates in engineering, science, mathematics and business preparing to enter the field for the first time.

At least four million workers currently are associated with datacenter operations, according to the U.S. Department of Labor, and the number is expected to increase by 800,000 in 2016, and by an additional 2 million by 2018.  Approximately 70 percent of these workers will have bachelor’s degrees or higher.

“Our society has become intimately linked to a variety of digital networks including social media, search engines, e-commerce, gaming and big data,” said Marc Christensen, Dean of the Lyle School. “Data center design is a fascinating challenge due to the millions of dollars lost per second of outage.  The proper management and design of these datacenters require a diverse combination of highly specialized skills, and SMU Lyle is uniquely positioned to offer a degree that will connect all the needed technical disciplines.”

SMU’s Master of Science in Datacenter Systems engineering is built around five core courses that address the industry broadly, while offering elective specializations in three technical areas:

•             Facilities, infrastructure and subsystems

•             Datasystems engineering and analytics

•             Computer networks, virtualization, security and cloud computing

”SMU’s Master of Science in Datacenter Systems Engineering program addresses a long unfulfilled need in the datacenter industry,” said Chris Crosby, CEO of Compass Datacenters. “Its comprehensive, cross-disciplinary curriculum provides the breadth of knowledge professionals need for success in this complex industry with numerous interdependencies.”

The SMU Datacenter Systems Engineering program is directed toward preparing professionals for a leadership role in this field, whether specifically as a technical contributor or more broadly in management. The program is designed to build a solid foundation for continued professional growth consistent with modern datacenter engineering practices and the changes that lie ahead for this industry.

SMU has a unique opportunity to play a significant role in educating engineering professionals in this field both locally on-campus and nationally via distance education. Approximately 50 datacenters exist within the greater Dallas area.

The Lyle School of Engineering is a pioneer, offering graduate engineering distance learning in the United States for more than 50 years, providing more than 4,000 students with degrees.  All graduate engineering classes in SMU’s Lyle School are conducted in modern classroom/studios, equipped with commercial level audio, video and digital media capture equipment, as well as professional grade lighting. Instructors are provided with multiple, user-friendly audio/video systems to aid in the delivery of the class materials.

Although some pre-recorded material may be incorporated into class, the instruction is always “live”, and a recording of the “live” presentation is available to the student within an hour of the completion of the class period, which may be viewed and/or downloaded via internet connectivity. During Spring 2013, the Lyle School of Engineering offered 69 courses online, requiring 200 hours of recorded material each week, serving 270 students.

In addition to meeting Lyle School admission requirements for a Master of Science degree, applicants are required to satisfy the following requirements:

•             A Bachelor of Science degree in one of the engineering disciplines, computer science, one of the quantitative sciences or mathematics.

•             A minimum of two years of college-level mathematics including one year of college-level calculus.

More information about SMU’s Master of Science in Datacenter Systems Engineering is available athttp://www.smu.edu/Lyle/Departments/Multidisciplinary or by contacting the Lyle Graduate Programs Office at214-768-2002.

Maximize Your Business Potential Using Facebook Marketing Ads

Since social media has become so popular, it is no wonder why many people have been using Facebook for marketing. If you are interested in learning about this, then you should learn a couple of things first. The tips included here will help you get a handle on it.

Contests are a fantastic way to increase interest in your company. Offer prizes or discounts to your users when they like your page. Make sure you really do award the prize so you will be viewed as an honest businessperson.

Facebook Offers is a great way to promote freebies and contests you offer on your site. All that you must do is give them the offer and then set up a Promo Post on the wall of your Facebook page. Share this offer with people who are not subscribing to your page if you believe a discount could attract more subscribers.

If you receive a “like” from someone, give them a special offer. A page with many likes will get more attention. You may want to offer a free giveaway to those who like your page. Whether it is an individual gift or the chance to go into a draw, it will create excitement. If you offer something they desire, they will not think twice before clicking that button quickly.

Obviously, you are seeking to obtain more sales by marketing on Facebook. To keep you on track, set short term sales goals. Thousands of likes mean nothing if they can’t be converted to real money from sales. Change your strategy if you aren’t getting the business you are looking for.

Don’t post updates that are dull and boring. You may want to pontificate about politics or your new kitten, but some of your followers might be offended or bored if you do. Create a personal Facebook page on which to post other information.

Ask followers to suggest topics or ask for their opinions on company decisions. People like to get involved. When they have input, they’ll feel special. For example, if you blog, try asking them what kinds of posts they would like to read.

Work hard to keep your Facebook fans informed. That doesn’t mean that you should post multiple times a day; regular updates will do. Ensure that your updates are rich with content and have lots of information that followers and customers would enjoy reading.

It is important to understand the reason for your Facebook page. Don’t just get one so you can say you have one. Is your goal to communicate with your customer? Perhaps you view your Facebook page as a way for your customers to engage you in a personal, direct manner. If you use Facebook to grow your sales it will work better than if you just want to keep current customers.

If you’re posting a photo to your page, you should always make sure that it is professional. These photos show others great shots of your business. You should invest in a good camera and never post anything that can be viewed as negative.

If you struggle to post on time, use a scheduler. Use a tool that enables you to share your posts when your followers are mostly likely to be on Facebook. Test tools if need be to find the one you like the best.

It is not impossible to get Facebook to work for your business. Always keep in mind that it will take some time to bring success. Use these tips but remember to be patient.

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